As you know, getting a meeting with a future customer can be quite challenging. It most often takes a number interactions with your future customer, either by phone, email or some kind of social media or networking process, to secure a meeting. To compound things, you have invested time to research your prospect and you have even sent them a teaser with valuable industry specific data that they will find useful.
AFTER GOING TO ALL THIS TROUBLE, “HOW SHOULD YOU SHOW UP”?
You most certainly do not want to show up without a clearly defined purpose and a very clear outline of exactly what you would like to achieve during the meeting.
To get started, click on the lesson below.