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LESSONS & TOPICS

What does my product do for my customers in terms of the following: (Sales Enablement Solution)

What does my product do for my customers in terms of the following: (Sales Enablement Solution)

Value Proposition

Example

  • As an example, I offer my future customers a free “Mind storming Session”, to support them to uncover the right daily sales behaviors necessary for their sales team to succeed.
  • This “Mind Storming Session” serves a few purposes
    • It opens the door for me. I am already building a relationship with my future customers and my competitors have not even delivered a proposal yet.
    • It helps me to tailor my sales training to suite each specific customer’s needs.
    • Removing risk means that my closing ratio is far higher.
    • It supports me to get the info I need to help my strategic partners do business with my customers.
  • The results from the “Mind Storming Session” also help my strategic partner in the recruitment business, to support my future customer with hiring the perfect sales team in the future.